Sneak preview at our AW10 photo shoot
With Christmas 2010 just a few days away it may be surprising to know that in the fashion world we are so ahead… yesterday we shot our campaign images for Autumn/Winter 2010!
It was at a secret London location, in an amazing house (from the outside you could walk by and not notice it) but once you step in the door WOW it was on a whole different scale.


It was home to every vintage eccentric prop you can think of.. stuffed dogs, drums, wigs, sailor hats, feathers, hand made pillows, suitcases and many more interesting things.
We were like kids who just found their mums dressing up box!

The new collection consists of girly PJ sets and soft cup bras to poko dot push ups and lace corsets. There’s something for everyone with a fresh pallet of magenta, navy and blue.
Below are some pics of our gorgeous models Maz and Dom..


Playful Promises- New Shop in Shoreditch! Shop of the Week
WOW!!! Playful Promises has now opened its first shop.
We are happy to say it opened this week with a fantastic opening weekend. We have our gorgeous new collection available from corsets, lingerie sets, gifting for those last minute stocking fillers and even an amazing new jewellery range. So for a personal fit session, trend advice or a great set of lingerie, don’t miss out- come down and see us in Shoreditch.
This Thursday we are celebrating with champagne and cup cakes and 20% off any purchase from 6-8pm.
You won’t miss us as our controversial neon sign ‘treat me gently I’m a virgin’ and Mary statue, will catch your eye!
Where are we: Playful Promises Shop, 136 Bethnal Green Road, London, E2 6DG
Shop opening times:
Monday: 11am- 7pm
Tuesday: 11am- 7pm
Wednesday: 11am- 7pm
Thursday: 11am- 8pm
Friday: 11am- 8pm
Saturday: 11am- 8pm
Sunday: 12am- 6pm
A few images of the shop. . .


